In the 2nd of three stories in NY1’s Stephanie Simon’s flash mob report she delves further into the intriguing world of flash mobs and what it takes to put one together. The story features In The Lights principal Amber Henrie as well as DNA’s Oliver Steele.
I’ve come back down to Dance New Amsterdam to find out the do’s and don’t’s of organizing a flash mob.
“A really great thing to do is to choreograph and to tape the choreography, throw it up on YouTube and allow it to be online for people to learn it in their homes,” says dance publicist Amber Henrie.
To make it look spontaneous, a flash mob is usually choreographed so that a small group starts and then more and more people join in as if they’ve just happened upon it.
Also important: Don’t go it alone. Use social media to get the word out and, if you can, include professional dancers.
“If you don’t know how to dance very well or if you haven’t had a lot of preparation or rehearsal, being able to have dancers who have been rehearsed or know how to do it really well, they’re going to be able to help you remember the choreography, so you can kind of watch them and make sure that you don’t mess up,” said Henrie.
Professional choreography makes a big difference, too.
“We want a strong beginning with strong dancers, then we want a little bit easier choreography towards the end so everybody can join in who has the time to learn the choreography and have a lot of fun and just enjoy themselves,” said choreographer Oliver Steele.
Another good point: have different levels so anyone can take part.
Remember, flash mobs are supposed to be a secret, so I can’t say too much. But if I were to do one, I guess like a lot of people, I’d put the info online. I’d say more, but I have to get back to rehearsal.