In The Lights vision is to be the most sought-after communications resource for arts and culture organizations ready to transform their legacy into a fresh, sustainable business model.
- To create more thoughtful and comprehensive communications strategies for our clients, both internally and externally;
- To increase our clients’ public support and organizational confidence by acting as integral team members, thought leaders and change agents; and
- To develop a meaningful and ongoing dialogue around the clients’ vision and mission–aligning these values within their marketing and branding strategies.
By building relationships of trust with our clients, business partners and press, we focus on high ethics, recognition, and teamwork one person at a time. We always value and honor client confidentiality.
Clever ideas ensure that the best and most robust results come forth. By encouraging learning and collaboration within our team, with client team brainstorms and partners, we can create interesting and unique innovations for business breakthroughs.
Connect clients to partners, sponsors, celebrities and other applicable people to further their missions and get affective results.
Educate our team on current events, trends, consumer influences and technologies that will ensure affective promotions and support our clients goals and business strategies.
Support the artist and companies by creating exposure to further accessibility, education and participation in the arts. Committed and passionate about bringing more audience, benefactors and supporters to the field.
Persistent press outreach for coverage in fleeting markets and publications keep you on the radar and in the mainstream.